From James
Articles
Short notes on how homes are prepared, launched and sold, from what we see each week.

How it sold
The story the house had never been sold on
Four agents, four years, one fact nobody had used.

How a launch works
How 140,000 people saw a home before it reached Rightmove
The order a home is launched in matters more than most owners think.

Market Ready
Market Ready before Christmas, live in January
Preparing and launching are not the same thing. Here is what to do before the decorations go up.
